Selling starts long before the sign goes in the yard. MJM Group, a boutique team at Coldwell Banker Realty led by Trish McCullough-Johnson and Sonya Madden, prepares, positions and markets your home so it competes on more than price, with two senior agents handling every negotiation personally.
Data driven pricing against what has actually closed in your neighborhood, not wishful numbers that cost you weeks on market.
What to fix, what to skip, and staging direction before photos. Small preparation moves often return multiples at the offer table.
Photography, film, drone and placement across search, social and our agent network, built to present the lifestyle, not just the square footage.
Offers compared side by side on real terms. Two experienced agents negotiate, manage inspections and carry it to closing day.
Buyers scroll fast. Listings win with cinematic visuals and placement where buyers actually look, from Google to Instagram to Pinterest to the agent network.
The first two weeks decide a listing. Overpricing costs more than it protects: the market sees days on market and negotiates accordingly. We price to create demand, then let competition do the work.
What is my home worth right now?
An online estimate is a starting point, not an answer. We run a full comparative market analysis on what has actually closed near you, adjusted for condition, upgrades and lot, and walk you through it before recommending a price.
Should I renovate before selling?
Usually not fully. Targeted preparation, such as paint, lighting, landscaping and small repairs, tends to return far more than major renovations. We tell you honestly what is worth doing for your specific home and price band.
How do you market a Tampa Bay listing?
Professional photography, film and drone on every listing, placement across Google, social channels and Pinterest, plus the Coldwell Banker network. Luxury properties add cinematic film and targeted buyer pool marketing.
Tampa Bay sellers on pricing, preparation and results with MJM Group.
